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August 17, 2012

Surf Industry Manufacturers Association Surpasses $6 Million for Conservation.

Longtime WILDCOAST Supporter, the Surf Industry Manufacturers Association (SIMA), Reached the $6 Million Mark for Coastal Conservation at Last Weekend’s Waterman’s Ball.
Save the Waves ED Dean LaTourette and his wife Emily and WiLDCOAST's Zach Plopper and Ben McCue at this year's SIMA Waterman's Ball

Last weekend’s SIMA Waterman’s Ball in Laguna Niguel, California reached the $6 million mark for the SIMA Environmental Fund. WiLDCOAST has been supported by SIMA’s Environmental Fund since 2004 to protect coastal and marine ecosystems and wildlife on the Baja California Peninsula and the US/Mexico border region. This year’s honorees included the late Sean Collins for his life-time achievement as founder of Surfline and a long-time Baja enthusiast. The Environmentalist of the Year was awarded to Jean-Michel Cousteau and the Waterman of the Year went to big-wave charger and surfing icon Shane Dorian.

This year’s event alone earned more than $400,000 for coastal conservation. WiLDCOAST would like to thank SIMA for their continued support to our conservation initiatives.